Social Media Policy
The purpose of this policy is to:
- ensure communications through social media meet legal requirements;
- increase community engagement and connect with residents;
- ensure the communication team has a record of all existing accounts and their activity; offer responsive communication to the community;
- improve and encourage community engagement;
- guide and support Council officials responsible and productive use of social media;
- extend the reach of Council messages online by strengthening its relationships with relevant audiences;
- seek feedback and suggestions from engaged residents, ratepayers, business and visitors;
- monitor social media activity as it relates to Berrigan Shire Council; and
- assist employees to understand their responsibilities when posting social media content, including where private postings become a matter of concern to Council